Project Description
Pursuant
EVEN ESTABLISHED BRANDS NEED QUALITY CONTENT.
Brief
Industry-leading brands like Pursuant know they need to publish and distribute quality content consistently to keep their brand recognition and loyalty high.
But even long-time fundraising firms need a hand to keep their content marketing production running smoothly. And with a much larger caseload than a smaller agency, Pursuant needed a partner who already knew the ropes when it came to nonprofit marketing.
Deliverables
Fresh Idea Solutions worked with Pursuant’s marketing manager to create several white papers for their nonprofit audience. With his experience in fundraising and nonprofit leadership, Fresh Idea Solutions founder Joseph Cole was able to jump right into the project, interview Pursuant’s resident thought leader, Curt Swindoll, and deliver a quality piece for their lead generation strategies.
Content Strategy
Content Creation
Social Media Posts
Results
Pursuant was able to leverage the expertise of one of their resident counselors without taking time away from pressing client projects. Working with Fresh Idea Solutions on their long-form content strategy was a seamless process due to their extensive nonprofit experience.
Content creation and consulting with no hand-holding, no face-palm moment, no delays.
Ready to Talk?
DRIVE YOUR CONTENT MARKETING.