Caylor Solutions2018-02-25T11:46:17+00:00

Project Description

Caylor Solutions

CONSISTENT BLOG CONTENT. HASSLE-FREE LEAD GENERATION.

Via caylor-solutions.com. For illustrative purposes only.

Inconsistent Content

As he gave more attention to his customers’ success, Bart Caylor found it increasingly hard to meet his goal of publishing a new blog each week – much less other content marketing projects like ebooks offers and case studies.

He knew consistent, quality content was key to his inbound marketing strategy – but as the only thought leader on the team, he was getting stretched thin.

Deliverables

Fresh Idea Solutions founder Joseph Cole worked with Bart and his team to clarify their own content marketing strategy.

Drawing on his experience in alumni relations and development, Joseph helped the Caylor team brainstorm content topics and map out the content in a shared editorial calendar.

And now with a crystal-clear view of the road ahead, Joseph wrote Bart’s blog posts and uploaded them to the Caylor Solutions’ CMS.

  • Content Strategy

  • Editorial Calendar

  • Blog Ghostwriting

Strategy
Content Mapping
Blogging
SEO

Results

Bart and his team saved hours of valuable time they could now allocate to their clients’ success. All the guilt and frustration of an inconsistent blog left.

Bart is still the thought leader – and he knows exactly where his content marketing is going. Most importantly, Bart now gets calls and emails from readers who want to talk about potential projects.

Consistent content. Steady leads. New clients.

Ready to Talk?

DRIVE YOUR CONTENT MARKETING.

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